Fixing broken links using Redirects

The Redirects Component enables you to fix broken links that otherwise produce Page Not Found (404) errors.

You can use it to redirect broken links to specific pages in your website.

If managed carefully the fixing of broken links will improve your website's performance in search engines.

Getting Started

First, open the Redirects Component screen.

Next, enable the Redirect Plugin.

Important

This automated recording of broken links will result in an ever expanding database.

For this reason when we create a WYNCHCO Website Design we initially configure the Redirect Plugin to disable the collection of broken links.

And recommend that only those who actively manage their website content permanently enable the collection of broken links.

Read more: Using the Redirect Plugin.

Use Redirects to aid your Marketing Campaigns

You could create your own broken links and then fix them.

This counter-intuitive task will enable you to create a landing page with any URL you like and then create a second easier to use URL for inclusion in a marketing campaign.

Take care to ensure that the link you wish to redirect traffic from is not an existing link ion your website.

It should instead be a new fictitious link - one that does not link to an Article.

The new link could be a marketing catch phrase.

Once configured, the Redirects Component will redirect traffic using the catch phrase to a landing page you have created to address the needs of your target audience.

Avoid creating lots of Soft 404 Errors

Soft 404 Errors will undermine your website's performance in search engines.

They arise when you fix lots of broken links by redirecting visitors to a common landing page which is not relevant to what was linked to before.

Read more: How to avoid Soft 404 Errors.

Some advice from the developer of Joomla! extension, 4SEO

Contents include:

How to use the Redirects Component.
How to avoid Soft 404 Errors.
Using the Redirect Plugin.

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