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Google Analytics

"Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way.

"With Google Analytics, you're more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites."

Source: Google Analytics.

 

How to enable monitoring of your website traffic using Google Analytics

To add Google Analytics to your website you will need to:

  1. create a Google Account (if you do not already have one);
  2. create the Google Analytics tracking code;
  3. add the Google Analytics tracking code to your website.